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Top pages
Page detail
This table shows the performance of top pages for the whole of the vic.gov.au website, or for any filtered options selected, such as site section(s).
Page
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Page path: URL of a page. You can also filter to the page using this field.
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Path: The URL of the page.
Engagement Read Count: This is a custom event for Government websites using the Ripple container. This is calculated based on the number of words on page / the time spent on page. This event is to help understand if users were engaged on the page.
Avg. read count/views: This is the engagement read count / views of the page.
% Δ (next to the
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Avg. read count/views):
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Whether there has been an increase or decrease in the
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metric. An increase will have a green arrow, and a decrease will have a red arrow and be a negative number.
Views:
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The number of views the page has had.
% Δ (next to the
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views):
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An increase or decrease in the
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Avg Read Count / Views: shows the read count or views as a percentage of unique pageviews of a page (the ratio is expressed as a fraction of all pages on vic.gov.au).
% Δ (next to the Read Count / Views): shows either an increase or decrease in the percentage of unique pageviews.
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page views.
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Downloads
Pages with downloads
Page
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Path: URL of the page where a download has occurred.
Event
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Count:The number of times
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someone clicked a download on the page
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% Δ:
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An increase or decrease of users downloading something on the page.
You can also click on a specific page path to filter the results in the Downloads table – this will show you all the download options being clicked on by users on that specific page.
Clicking on the specific page path option again will reset the results.
Downloads
File Name: The name
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of the
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file that was downloaded
Event
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Count: The number of times
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this file has been downloaded.
% Δ:
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An increase or decrease
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Page interactions
This table tells the journey visitors take when viewing a page. You can use the filter options to choose a single specific page or multiple pages to analyse.
Page path: page that was visited first, before going to the page listed in the Page column.
Views: views of the page, regardless of whether the views are done in the same session, by the same visitor, or with reloading the page.
Link clicks: number of clicks on the page.
Social share: number of times the page has been shared on social media.
Email clicks: number of times users clicked on an email link.
File downloads: number of times users clicked on a download.
Form submits: number of times users submitted a form.
Video plays: number of times users played a video.
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in this file being downloaded.
You can also click on a specific option in the file name column to filter the results in the Pages with downloads table – this will show you what page(s) the downloadable file is embedded on.
Clicking on the specific file name option again will reset the results.
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Page Interactions
Each time a user interacts with an element on a page across the website, this interaction is counted. The Page interactions table allows you to measure the number of elements that were interacted with on a specific page.
Page Path: URL of the page where the interactions occurred.
Views: The number of times the page was viewed
Link Clicks: This is the number of clicks that occurred across each page. This includes campaign clicks, button clicks, external clicks etc.
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Social Shares: This is the number of clicks on the share this page links on the page.
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Email Clicks: This is the number of clicks on an email address on the page.
File Downloads: The number of files downloaded.
Form Submits: This includes the “was this page helpful” form.
Video Plays: The number of video's played.
You can also change the filtering of the table by clicking on the header of the event.